Written by Joe

October 28, 2016

On April 29th, 2014 wrote on the subject of Uncategorized.

My Takeaways from #BrightonSEO »

Brighton SEO has been and gone. If you weren’t there, I’ve taken the time to summarise some of my key take-away points for you in this handy-dandy blog post. I’ll cover the talks I found the most interesting, then end with something of a cheatsheet for prospective which I formed from one of the talks. […]

On February 20th, 2014 wrote on the subject of Internet Marketing,Online Marketing,Online PR.

3 Reasons Google’s Marketing Stinks – and why it’s costing them billions. »

Google seems to have mutated into some kind of mutant King Sidam. Everything they touch turns to old (news). Ask Joe Public who he thinks the leader of modern technological advances are and chances are he’ll say Google. And he’s probably right. Then why can’t Google seem to get it right when it comes to […]

On February 6th, 2014 wrote on the subject of Datadial,Internet Marketing,Online Marketing,Online PR,SEO.

Our Infographic was featured in The Times »

We’ve been making infographics as a linkbuilding method for our clients. If you don’t know why, see here. Last week we launched a new piece for our friends at Love Reading. We’d researched the crimes committed by the most popular children’s book villains and worked out the sentences they would have received in a European […]

On January 23rd, 2014 wrote on the subject of Blogging,Internet Marketing,Online Marketing,SEO.

Reducing Your Content Marketing to 1 Hour a Week »

I ran an experiment last year. I had a website with no blog. It had lots of pages on a niche topic, but very few readers. I installed a blog and began posting once per month. In a year, the traffic doubled – (I’ll admit it increased from ‘barely perceptible’ to ‘quite unremarkable’, but you […]

On January 6th, 2014 wrote on the subject of Internet Marketing,Online Marketing,SEO,Social Media.

The Daily Mail Thinks You’re a Dribbling Simpleton »

  The Daily Mail Thinks You’re a Dribbling Simpleton “The Daily Mail is a worm-ridden sack of pus, sucking the life out of everything that’s beautiful about our world” – reportedly the opening lines of The Dead Sea Scrolls. That said, they run one of the most successful websites on the internet. Now I’m going […]

On November 25th, 2013 wrote on the subject of Internet Marketing,Online Marketing,SEO.

Nobody Cares About Your Brand »

One of the biggest problems facing Content Marketers is how best to represent ‘The Brand’ when developing engaging content. I’ve got a newsflash for you: YOU DON’T HAVE TO!!!! In fact, I’d go even further and say you should always try to move away from your brand when building content. The less ‘advertorial’ the content […]

On October 10th, 2013 wrote on the subject of Industry News,SEO.

Google’s Biggest Update in Years has Already Happened: Hummingbird »

Those of us interested in how search engines work have been talking this week about ‘Hummingbird’. Not the hollow-boned, nectar-loving tweetie-pies; rather Google’s newest and most revolutionary search engine algorithm in quite some time. You’ll likely have heard of ‘Panda’ and ‘Penguin’. They were algorithmic updates which supposedly made the search results better. Unlike their […]

On July 11th, 2013 wrote on the subject of Internet Marketing,Online Marketing,Social Media.

How We Gained 1000 Facebook Fans in 2 Weeks »

How we gained a client 1000 new fans in two weeks. ‘How can we increase our social following?’ It’s a question we get asked all the time. There are a number of ways to boost your social profile, but the most efficient and effective is a targeted and well-publicised competition. This is something we told […]