Category Industry News

August 29, 2016

On October 27th, 2011 wrote on the subject of Industry News,Online Marketing,Pay Per Click.

Google AdWords: Updated Focus on Quality Score »

Earlier this month Google announced changes to the importance Google AdWords places on Quality Score, which is likely to affect a number of advertisers. Based on tests carried out in Brazil, Spanish-speaking Latin America, Spain and Portugal, Google’s Adam Juda announced that the update will be rolled out globally over the coming weeks. The update […]

On October 17th, 2011 wrote on the subject of Industry News,Pay Per Click.

Paid Ads Get 37% Improved CTR on Tablet vs. PC »

Findings from Marin Software’s Paid Search Quarterly Benchmarking Report, suggest that if you use one of the new tablets, as opposed to a PC, it’s possible to increase the click through rate on paid ads by more than a third. The research was based on a mapping of how much was spent on paid search […]

On July 12th, 2011 wrote on the subject of Industry News,Social Media.

Why Google Plus will fail »

Google+ launched a couple of weeks ago, and now the dust has started to settle on what is Google’s most important project to date outside of search. So how will + be received and what are the chances of long-term success? Launching a social network is always going to be tough, even tougher when your […]

On March 11th, 2011 wrote on the subject of Industry News,Online Marketing,Online PR,SEO.

Is this the future of linkbait? »

I’ve just come across The Print Effect by Cartridge Save. If you haven’t already seen it go take a look (then come right back… I’ll wait). What is it? It’s a Twitter app that creates an infographic-like page for each Twitter user you enter. There have been similar things in the past, and this particular […]

Slightly immoral and unethical ways companies might use Google Adwords to generate business… »

In July 2010, ‘Goldtrail holidays‘ a British tour operator, collapsed leaving thousands of holidaymakers abroad when it went into administration. It took no time at all for fellow tour operators to see this as a great way to generate business. ‘EasyJet’, ‘Fly Thomas Cook’ and ‘Sunwings’ were but some of a few who cottoned onto […]

On July 22nd, 2010 wrote on the subject of E-commerce,Industry News,Software.

A glimpse into the future of E-tailing over and beyond traditional e-commerce »

Future of e-tailing – examples are only availabe in the US at the moment but by reading this you are getting ahead of the curve!

On May 19th, 2010 wrote on the subject of Design,Design Ideas,Industry News,Inspiration.

Best & Worst of FOWD Day 2 »

Following on from my post after Day One… The Best My favourite today definitely has to be Aral Balkan‘s session. He really knows how to present and make learning fun! It was very inspiring and encouraging on how to make your designs that little bit better by adding an emotional element to your apps/sites. He […]

On May 18th, 2010 wrote on the subject of Design,Design Ideas,Industry News,Inspiration.

Best & Worst of FOWD London Day 1 »

The Future of Web Design conference is amazing this year – here’s a quick update after Day One. The Best The format of this year’s conference is tons better than last year. The atmosphere of the Brewery is great, and the food (which is also outstanding) at the break times gives people a chance to […]