Category Internet Marketing

February 10, 2016

On January 13th, 2016 wrote on the subject of Conversion Rate Optimisation,E-commerce,Internet Marketing,Online Marketing.

How to Get 32,000 Visitors to Your Site in 1 Day »

(…and get your website featured in The Daily Mail while you’re at it…) I specialise in getting people to click on content. Whether it’s a blog post, an interactive resource or even an infographic – my aim is to get as many people as possible to click on it and engage with it. Generally, by […]

On January 5th, 2016 wrote on the subject of Conversion Rate Optimisation,E-commerce,Internet Marketing,Online Marketing.

The Complete Guide to Psychological Tricks to Boost Purchases »

As any internet marketer knows, pretty much every element on a web page can affect the likelihood a user will convert. On that basis, it’s important to make sure you’re testing the right things, and making changes that are likely to lead to more sales. We’ve just finished putting together an infographic which digs into […]

On September 21st, 2015 wrote on the subject of Datadial,Internet Marketing,Pay Per Click.

53 Steps to Ultimate PPC Success for Small Business »

53 Steps to Ultimate PPC Success for Small Business Regardless of your industry, the tactics you can employ to make life easier for PPC management remain the same. This infographic (from us to you, with love) breaks down 53 considerations for Pay-Per-Click success. If you want to share this infographic around with anyone who can […]

On May 21st, 2015 wrote on the subject of A/B Testing,Conversion Rate Optimisation.

Formulating the Value Proposition so that People Convert Right on the Homepage »

* There is a lot of advice on how to reduce bounce rates, optimize landing pages and create calls to action. Yet the most important aspect of converting websites, the value proposition gets seldom mentioned. Ideally already your slogan contains it and your potential users are not forced to watch a long video or read […]

On May 14th, 2015 wrote on the subject of Internet Marketing.

How Can Freelancers and Small Businesses Compete With Corporations? »

* These days “too big to fail” corporations rule the Web. These companies don’t pay taxes, monopolise markets and can crush any competition from average business owners or freelancers who can’t buy their way up into public attention. You can’t pay for Olympic sponsorships? Here’s what you can do instead to stay afloat and even thrive […]

On March 16th, 2015 wrote on the subject of Blogging,Internet Marketing,Online Marketing,SEO,Social Media.

Your Secret Weapon for Powerful Content Outreach: Native Advertising »

The whole internet may have gone completely content crazy, but developing something great to share with your target market isn’t even half the battle when you’re serious about generating great engagement, squeaky clean links and enviable organic coverage with content marketing. With the web swamped with headlines and ads all fighting to win a click, […]

Google Goes After Brand Names With Its Comparison Engine. »

  Again, Google gets the backs up of companies investing heavily in its services, though this time it’s not through an algorithm update or a change in the webmaster guidelines. Rather, it’s their comparison feature that has sandbagged the major comparison shopping firms. If you’re involved in Travel, Finance or Insurance, you need to be […]

On February 20th, 2014 wrote on the subject of Internet Marketing,Online Marketing,Online PR.

3 Reasons Google’s Marketing Stinks – and why it’s costing them billions. »

Google seems to have mutated into some kind of mutant King Sidam. Everything they touch turns to old (news). Ask Joe Public who he thinks the leader of modern technological advances are and chances are he’ll say Google. And he’s probably right. Then why can’t Google seem to get it right when it comes to […]