• Goal of the test - Increase number of downloads
• Technology used - Google's Website Optimizer
• Test duration - 5 weeks
• Confidence level achieved - 98.6%
Dowce.com provides free and easy to use screen capture software. Dowce.com approached us, as they wanted to increase their download conversion rate.
Our challenge was to increase conversion rates by making changes at the dowce.com homepage and testing this new version against the current version using A/B testing.
A/B testing – is the process of running two or more versions of a web page side by side, to see which one performs the best.
What we improved:
More case studies...
- Conversions rise to 50% on launch of new design » Conference Genie
- Web design - A lot of hot air » Nethy Energy
- E-commerce for car spare parts - 150,000 products » Prestige Perfomance Centre
- Magento upgrade » I Need Pampering
- E-commerce with 10,000 products with A/B testing » Design 911
- Curtain ordering software, e-commerce » Natural Curtain Company