The core functionality behind this site is the magazine subscription management system.
Selvedge wanted a system that they could manage entirely online, including amongst other things multi currency and multi-term subscriptions, online payment, refunds, reminders, renewals, mailing information and full reporting.
After 5 years and 10,000 subscribers later, the original application is still running perfectly and requires little or no management.
*** STOP PRESS: We just increased conversion rates by 40% by making simple changes to the subscription process: Ask about our conversion analysis service ***
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