PPCGB sell Performance Car Parts
With 150,000 car parts (and counting) this site is our largest e-commerce site. It is of course device responsive as well. The site pulls data from various sources including Tecdoc which is basically a huge database of car parts.
Vehicle Look up System
Navigation is assisted by a Vehicle Look up System which allows you to enter your vehicle registration and see only car parts that fit your vehicle.
The site is built on Datadial’s own e-commerce software. This is just one more benefit of maintaining our own e-commerce software as it would have been very difficult to achieve with any off the shelf packages.
The site undergoes constant improvements and amendments to improve usability and to increase conversion rates.
PPCGB – Project Detail – TecDoc Integration – Performance Car Parts
Tec DocSearch Engine OptimisationBespoke E-commerceConversion Rate Optimisation
Tec Doc integration for PPCGB.com website,
TecDoc are a German supplier of car parts databases. For PPCGB.com we load data from TecDoc on the fly once a user has input their car make, model, year, engine size.
This means that users have direct access to over 100,000 products and many more variants.
One frustration is that you cannot show any parts until the car’s details have been input. To ease the process we included functionality to integrate the site with the Vehicle look up (VRM) facility provided by the DVLA so that users only have to input their vehicle registration number.