The design of the new site is easier to navigate and better reflects the brand, services and experience. The introduction of the 'back wall' design helps to create an industrial yet fun atmosphere to avoid appearing too corporate or technical while the speech bubbles help to communicate the approachable and personal service that they offer. With the introduction of a 'packaging' area they are able to not only illustrate the different options available but also showcase the work that they've carried out for their clients. This in turn helps to demonstrate the breadth of their client base and therefore their experience.
The site was designed to be fully search engine friendly and, with the recent introduction of a blog, has been enhanced further with promoting the content through social media sites.
In order to convert more visitors into sales leads, we introduced a 'quick form' which was much easier to fill in than the previous design.
Just thought I would let you know that the site is doing very very well. We got many requests for quotes over this weekend and more already this morning. They have been really great quality leads and the sales team are happily fighting over them as we speak.