Websites come in all forms. We have a process that wil eek out your company’s personality and DNA to portray this in the best way possible online.
Graphic Design for Print
Development of marketing material such as brochures, leaflets is a natural follow on from website design.
Online brand guidelines developed from web up. We use Invision to involve you in collaborative development of your brand. Once finished you can share the asset with your marketing partners
Who we work with?
We work with individuals, start ups, small and medium sized companies and occasionally some large ones such as Virgin, IKEA and Monster Jobs. Usually it’s a case of an outdated web design needing a fresh input but often there is an underlying issues of lack of enquiries and sales. In 50% of cases this can be rectified by updating the existing web design and thereby improving conversion rates or SEO friendliness thereby increasing rankings. For the other 50% there’s nothing else for it but for a new website!
Classical but Modern
Most clients start off with a look and feel brief. Classical but Modern is a familiar one;). We take a slightly different approach. We start from an SEO point of view. Our initial focus is going to be how we make your site search engine friendly, we then think about the pretty stuff.
It’s for you not us
The most successful websites need more than a cool, contemporary design. If you’re selling a product or service, your site needs to do more than just look impressive. It needs to clearly show what you’re offering; it needs to be
- easy to navigate
- simple and uncluttered
- search engine friendly.
In other words, you need to ensure your web designer is creating a website for your visitors and not for his portfolio for a Design Week award. You can trust that we are a reliable web design agency in London, not solely looking to update our portfolios.
At Datadial we combine our creative talents and our SEO marketing expertise to produce hard-working websites which are also search engine friendly. This means your site works as well behind the scenes as it does front of the house.
Conversion Rate Optimisation
Every page on your site is an opportunity for you to persuade, convince, impress and convert a customer, we constantly evaluate your site’s effectiveness too, through user testing and feedback analysis.
Don’t make me think! User Experience
Let’s not confuse User Experience (UX) with bells and whistles. Our goal with UX or User Centred Design is to create website that makes browsing and buying as easy and obvious as possible. Our aims are reduce bounce rates, improve conversions and build customer loyalty. User experience with Datadial is not an after thought, it is central to the whole project and whatever is implemented needs to be tested again and again.
Potential clients often start by saying that they only want a brochure site. Well, it may only be a brochure site but it still needs the care and attention of any other type of site. It’s there to represent your business after all.
We apply the same design principals and attention to these websites even though they tend to be small.
What is a “responsive” website?
A responsive website is one which adjusts its layout to the device on which it is being displayed. With the proliferation of mobile device sizes and tablets and phablets, it is important that websites are usable and viewable on any device. Some people refer to responsive websites as mobile friendly.
Why? Google requires it
What’s more, Google announced that from 21st April 2015 that it would be incorporating a site’s responsiveness or mobile friendliness into its algorithm for mobile searches. When Google says jump it’s worth jumping. Needless to say, a responsive website is also much more useable, than a fixed width website.
How? Retro-fitting responsive to existing sites
All our new sites are built to be responsive however we have retro-fitted many existing websites to make them responsive. This has been done without requiring a rebuild of the content management system. Speak to our team to find out if we can upgrade your website.
Where do we do it?
All our web design work is carried out in-house at our Hammersmith web design agency in West London, W6. We do not outsource our work.
We are a team of about 15, geared towards building our clients’ businesses and brands online.