On the subject of how to set up goals and funnels

January 18, 2018

On June 28th, 2011 wrote on the subject of Web Analytics.

How to set up goals and funnels in Google Analytics to track conversions »

Goals in web analytics allow you to measure conversions on your website. ┬áSo before you can start setting up goals, you need to know what actions (KPIs) are important for your business. The most commonly used goals for ecommerce stores are: Sale completed Email sign up Help page visited About us page visited Return & […]