Extending the traditional sweet shop's reach onto the internet

Hope and Greenwood

We built an e-commerce website for this fun and quirky confectionery retailer in line with brand and technical guidelines.

Despite the strict guidelines, Datadial were able to build a fantastic looking site to satisfy all requirements and which is proving popular with the search engines – who’d have thought Google had such a sweet tooth?

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#readFull { display:none; } The Hope & Greenwood site has all the functionality you’d expect to find in a modern e-commerce site yet also incorporates many bespoke design features such as a non-standard font for all the sweet names. The design was supplied by their branding agency and provided a huge challenge to convert into HTML.Hope and Greenwood run their online business using their site and integrated email marketing campaigns for key times of the year. As with all our clients it is a constant battle drive quality traffic to the site and to increase conversion rates.