Category Content Marketing

November 22, 2017

Forget Your Brand and Start Earning Big Media Links »

When it comes to Content Marketing, it’s my firm belief that unusual and unexpected content gets shared a lot more than middle-of-the-road blog posts and infographics. To be fair, that’s not exactly a life-changing realisation, but it always surprises me when I work with people who seem a little hesitant to depart from their brand […]

On April 15th, 2016 wrote on the subject of Content Marketing,Internet Marketing,Organic Search Marketing.

How I got 80 Links by Talking About Wine »

Do you like wine? I love wine. I especially love wine because it has helped me gain placements in The Daily Mail, Business Insider,  Yahoo Finance, Shortlist and pretty much anywhere you’d want to get a placement… This isn’t a unique trait of wine. It’s a process that can be applied to any subject and […]