Due to the increased use of technology, particularly mobile devices, such as smartphones, eCommerce is expanding and evolving at an exponential rate. eCommerce sites are having to adapt and evolve to meet the ever-changing needs of technology. From the emergence of responsiveness optimised web design to the increased use of video content, eCommerce has changed […]
At business school I was taught the way to make money was to make our assets sweat. I think they meant to get the most out of everything you owned and to make sure it was being worked night and day to maximum effect. And so at Datadial we try to do the same for […]
Yesterday I tried something new as part of my attempt to release creativity by stepping away from computers. I recycled old printed designs by cutting out the elements, so that the client and I could drag around the pieces to get a layout working. Initially it was quite amusing – designing a high-spec ecomm website […]
Grid style product layouts are now the norm and dare I say it, a little bit dull.Â And just as you are congratulating yourselves on getting all your ducks in a row, as it were, the big players are moving on and showing some more innovative ways of displaying products. Again Zappos lead the way […]
You tell me!
Before you can make decisions such as keyword targeting and page optimisation, it is first important to understand the search buying cycle and how this can impact on your keyword queries and landing pages. Going back to my days in offline marketing, the sales and marketing funnel looks rather like the image on the left. […]
Please excuse the following rant but I’m increasingly frustrated, bored, let down, despairing, incredulous that there are still “graphic designers” out there who have no concept of how to design for the web, but who insist on designing websites for their clients It’s fine if they stick to Quark and what they are good at, […]
Spending time looking critically at websites day in and day out, you begin to notice common themes emerging in terms of the mistakes that are made by site owners and we developers. Here are a few of the most common, and what you can do to avoid them. Geolocation errors Many people don’t realise that […]