Category Online Marketing

January 23, 2018

On November 29th, 2012 wrote on the subject of Blogging,Internet,Online Marketing,Social Media.

Rise of the Digital Voyeurs: What is Your Role in Social Media? »

  Every day we sign into Facebook, Twitter , Google+ and a plethora of other Social Media platforms. The content shared on these sites is limitless, and with new content being created and shared every day, the power of Social Media has never been stronger. We are constantly told about the benefits of Social Media […]

On July 10th, 2012 wrote on the subject of Datadial,Online Marketing.

Remember when..there was more than one search engine »

I recently found this leaflet in the bottom of my draw.  It shows how all the different search engines used to relate to one another and how they got their results. It bought back memories of how it used to be in the search engine game.  It also shows how long we’ve been in the […]

On May 18th, 2012 wrote on the subject of Online Marketing,Social Media.

I like you but Facebook thinks you are dull »

This post is to do with Facebook and how to get seen in people’s news feeds. The problem is that every time you log into to Facebook it has about 500-800 possible items that it could show you in your newsfeed.  How on earth does it decide which are most relevant to you? And how […]

Fawlty Towers and Trolls SEO strategy – have you got the balls? »

  We all know that if a customer is unhappy that they are 10 times more likely to complain than if they are happy. Well poor service could be a fantastic opportunity to improve your SEO. Let’s say you run a restaurant.  Consider a situation where for a day you deliberately gave all your clients […]

On October 27th, 2011 wrote on the subject of Industry News,Online Marketing,Pay Per Click.

Google AdWords: Updated Focus on Quality Score »

Earlier this month Google announced changes to the importance Google AdWords places on Quality Score, which is likely to affect a number of advertisers. Based on tests carried out in Brazil, Spanish-speaking Latin America, Spain and Portugal, Google’s Adam Juda announced that the update will be rolled out globally over the coming weeks. The update […]

On October 24th, 2011 wrote on the subject of Internet Marketing,Online Marketing,Organic Search Marketing.

The Importance Of The Long Tail – 16% Of Searches Have NEVER been Typed-In Before »

Google claim that 16% of more than a billion queries entered every day have never been seen before may sound hard to believe, but perhaps a closer look at how people search online is warranted first.  450 billion new, unique queries have been handled by Google since 2003. All of this begs the question what […]

On October 20th, 2011 wrote on the subject of E-commerce,Online Marketing,Organic Search Marketing.

Google Trusted Stores »

Trusted Stores is an ecommerce certification program that Google launched early in October. The idea behind the program is that it will give people more assurance in buying from online retailers. At the moment the program is still in beta those ecommerce stores that attain Google qualification will be able to add a badge to […]

On October 20th, 2011 wrote on the subject of Online Marketing,Online PR,Reputation Management.

Review Sites- How to Deal with Negative Comments »

When it comes to setting up and establishing a local business, there are a number of milestones. Getting your business letterhead, a merchant bank account and customers who aren’t family members, are just some of the hurdles that spring to mind. As soon as your business has grown sufficiently to warrant a mention on Google […]