Category Internet Marketing

July 24, 2016

On March 16th, 2015 wrote on the subject of Blogging,Internet Marketing,Online Marketing,SEO,Social Media.

Your Secret Weapon for Powerful Content Outreach: Native Advertising »

The whole internet may have gone completely content crazy, but developing something great to share with your target market isn’t even half the battle when you’re serious about generating great engagement, squeaky clean links and enviable organic coverage with content marketing. With the web swamped with headlines and ads all fighting to win a click, […]

Google Goes After Brand Names With Its Comparison Engine. »

  Again, Google gets the backs up of companies investing heavily in its services, though this time it’s not through an algorithm update or a change in the webmaster guidelines. Rather, it’s their comparison feature that has sandbagged the major comparison shopping firms. If you’re involved in Travel, Finance or Insurance, you need to be […]

On February 20th, 2014 wrote on the subject of Internet Marketing,Online Marketing,Online PR.

3 Reasons Google’s Marketing Stinks – and why it’s costing them billions. »

Google seems to have mutated into some kind of mutant King Sidam. Everything they touch turns to old (news). Ask Joe Public who he thinks the leader of modern technological advances are and chances are he’ll say Google. And he’s probably right. Then why can’t Google seem to get it right when it comes to […]

On February 10th, 2014 wrote on the subject of Internet Marketing,Online Marketing,Online PR,Reputation Management,SEO.

Make Your 2014 SEO strategy SMARTER »

  Are you still waiting to implement a winning strategy in 2014? Is the doom and gloom hokum surrounding Google updates preventing you from making the right decisions? Let me take you back to the past and into the shoes of a university student who chose to follow the straight arrow path of Marketing.   […]

On February 6th, 2014 wrote on the subject of Datadial,Internet Marketing,Online Marketing,Online PR,SEO.

Our Infographic was featured in The Times »

We’ve been making infographics as a linkbuilding method for our clients. If you don’t know why, see here. Last week we launched a new piece for our friends at Love Reading. We’d researched the crimes committed by the most popular children’s book villains and worked out the sentences they would have received in a European […]

On January 23rd, 2014 wrote on the subject of Blogging,Internet Marketing,Online Marketing,SEO.

Reducing Your Content Marketing to 1 Hour a Week »

I ran an experiment last year. I had a website with no blog. It had lots of pages on a niche topic, but very few readers. I installed a blog and began posting once per month. In a year, the traffic doubled – (I’ll admit it increased from ‘barely perceptible’ to ‘quite unremarkable’, but you […]

On January 6th, 2014 wrote on the subject of Internet Marketing,Online Marketing,SEO,Social Media.

The Daily Mail Thinks You’re a Dribbling Simpleton »

  The Daily Mail Thinks You’re a Dribbling Simpleton “The Daily Mail is a worm-ridden sack of pus, sucking the life out of everything that’s beautiful about our world” – reportedly the opening lines of The Dead Sea Scrolls. That said, they run one of the most successful websites on the internet. Now I’m going […]

On November 25th, 2013 wrote on the subject of Internet Marketing,Online Marketing,SEO.

Nobody Cares About Your Brand »

One of the biggest problems facing Content Marketers is how best to represent ‘The Brand’ when developing engaging content. I’ve got a newsflash for you: YOU DON’T HAVE TO!!!! In fact, I’d go even further and say you should always try to move away from your brand when building content. The less ‘advertorial’ the content […]